Retail E-commerce

Best Practices

In this report we outline opportunities and best practices to foster customer engagement for each of the following practices:

  • Site usability and experience

  • Manage relationships with strategic partners

  • Find and retain digital talent

  • Build omnichannel solutions

  • Track the right (and not only the obvious) metrics

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Discover how to succeed with your retail e-commerce strategy.

Digital retailers face many challenges as they build and optimize their online experiences, websites, and organizations. Successful retailers have adopted processes and procedures that enable strong customer engagement and encourage best-practice adoption.
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